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ASP at Art Basel Miami

ABOUT US

The Africa Soft Power Project is an Africa led initiative focused on how Africa can optimize its creative industries, knowledge economy, and harness its soft power effectively to propel itself forward.

We’ve established May as ‘Africa Month’, received widespread global media coverage, and helped to facilitate productive connections and collaborations between individuals, companies, and organisations around the world.

The Africa Soft Power Project is part of the ASP Group.

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