Chi is a seasoned technology executive working at the intersection of marketing, technology and customer experience. She is currently the Vice President of Marketing Technology & Consumer Products at the NFL, where she is responsible for leveraging next generation technologies to optimize the experience for over 100 million fans, while improving technology investment strategies that enhance marketing effectiveness, and drive transformation to support revenue growth.
She is enthusiastic about the transformative power of digital, and how it drives customer satisfaction and tangible business benefits. Chi has spent over 20 years executing digital and business transformation initiatives across industries, including management consulting, media & entertainment, nonprofit, and financial services, as well as across 15 countries.
During this time, Chi has brought her expertise to bear – from ensuring small and mid-size companies realize their technology potential, to helping industry leading global brands like Viacom, NBCUniversal, Accenture, and MetLife embrace the technology, agile thinking and strategy needed to deliver the digital experiences their customers now demand and impact organizational change, while leveraging rapid innovation, and test & learn patterns.
Chi holds an MBA from the MIT Sloan School of Management, and a BBA degree in Computer Information Systems, with Honors, from Bernard Baruch College. She is passionate about empowering high school students to achieve their ambition and is involved in various mentoring programs aimed at increasing educational preneurial opportunities. In her spare time, Chi enjoys football, playing tennis, ping pong, and badminton.