Nkiru Asika is a marketing strategist, consultant, and coach. She coaches women entrepreneurs to build brand authority so they can command more influence, income, and impact. She also works with digital entrepreneurs to grow their online business with high- converting sales copy and marketing funnels.
A former journalist, Nkiru is a National Press Club of America award winner and has been published in over 20 global publications including The Wall Street Journal. Nkiru founded Enterprise Creative, a social enterprise that launched a co-working space in Lagos, Nigeria, created and managed several high-profile creative economy programs and trained more than 1700 creative and digital entrepreneurs between 2012 and 2015.
Through Enterprise Creative, Nkiru supervised several high-level creative economy projects including the British Council Creative Expo, the UK-Nigeria SME Summit 2014, The Creative Careers Fair, and the Forum for Financing Creative Business among other initiatives. She also collaborated with the British Council to run a creative economy workshop and UK study tour for Nigerian public sector officials.
Nkiru was a lead producer of major TV shows such as the first Big Brother Nigeria, The Apprentice Africa, Dragons Den, and more. She was one of the original co-producers of Social Media Week Lagos, the largest new media and technology conference in Africa and she has led a variety of content, communications and training projects for organizations such as First Bank, Etisalat, Stanbic IBTC, Nigerian Defence Academy, Office of the SGF and Aliko Dangote Foundation.
Nkiru currently serves on the Boards of the Canadian Black Chamber of Commerce and the International Association of Business Communicators (IABC) Toronto. She is a graduate of the University of Oxford, the University of the Arts (London), and the S.I. Newhouse School of Public Communications, Syracuse University.